This page outlines exclusive service options for a one-year partnership between Ashley M Lands and andeden.com.
Any contract secured before August 15, 2025 guarantees 365 days of contract & exposure — including your products featured inside our Italian Airbnb properties, which will appear on our upcoming U.S. TV series.
This is a unique opportunity for your brand to gain visibility across social media, press, and broadcast platforms simultaneously. All partnerships will be revisited and refreshed on August 15, 2026.
for & eden
I’d love to see some original ‘flash photography’ collections in your portfolio. They rank well on Pinterest, make incredible carousel posts, and can instantly make your website feel fresh and dynamic. between all of our properties and my time doing hotel collabs, I can take your products along with me to curate this type of content year - round. Thankfully, I do have the ability to create this kind of content in the airbnbs. 🎞🍸🏰💋
If you’re open to testing it, I’ve outlined package options below.
offer
A streamlined, year-long content strategy designed to keep your brand active, visible, and converting — across social, press, and physical placement.
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34 Reels per month, fully edited and optimized for your channels
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1 monthly 4-hour filming session (custom concepts, wardrobe & locations included)
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AS WE ORIGINALLY DISCUSSED, I’D BE HAPPY TO OFFER SOME complimentary cross-posts UP FRONT — 2 REELS PER MONTH WILL BE SHARED FREE OF CHARGE SHARED TO @ashleymlands and tagged on YOUR accounts FOR 3 MONTHS, A TOTAL OF 6 COMPLIMeNTARY POSTS TO ACCOMPANY THE SIGNED 1 YEAR CONTRACT.
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Priority Airbnb Product Placement (with a commission agreement)
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Social & PR inclusion during the promotional window of our upcoming U.S. TV show, WHICH WILL BE SHARED ON OUR INsTAGRAM, WHICH WILL ALLOW YOU TO PUT ON YOUR WEBSITE “AS SEEN ON” (TV SHOW INFO)
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@ashleymlands is averaging more than 1.1M views per month
suggested Add-On:
Quarterly Product Photography Refresh
Upgrade with a fully styled, professional shoot every quarter, delivering 25–30 edited, original photos for social, web, and press. Valued at €675 per session — available exclusively within the contract at €450 per shoot. Or pre-commit to all 4 sessions for the year: €1,800 total (saving an additional €150).
Recap
The Visibility Package I created is priced at €12,960 for the year
(€1,080 per month). This includes 34 Reels per month, a monthly 4-hour filming session, 2 complimentary cross-posts per month (with the option to boost via paid ads), priority Airbnb product placement (commission-based), and social & PR exposure during the TV show window (Once the show is on - air and I can give you the green light, you will be able to add to your website & socials “As seen on”. the timeline will be solely according to the approval of production.
If you choose to add Quarterly Product Photography Refresh sessions, you can include 4 professional shoots across the year — each delivering 25–30 edited images — for an additional €1,800 total (discounted from €2,700).
Total investment for the Visibility Package + Quarterly Photography:
€14,760 for the full year
Every Photoshoot includes both (even in product - only shoots)
EXAMPLE : “Collection Shot”
We are looking at the whole set of jewlery
EXAMPLE: “Individual Shot”
Looking at a shot of one piece from the collection.
breakdown: reels production
I am proposing a monthly package of 1,080€, which includes:
680€ for editing and delivering all Reels at 20€ per video (34 Per month), editing included in this price.
(My intention here is to significantly lower the previous rate you were quoted — 80€ per Reel — in order to offer a structure that supports consistency, which is ultimately what’s going to drive growth.)This approach accounts for both sides of the production process:
Filming & Content Creation: A set monthly session to capture all necessary footage — including concept planning, wardrobe, and team coordination.
400€ for a dedicated 4-hour filming session each month (100€ per hour) to capture fresh content, wardrobe, planning & location included in this price.Reel Editing: Editing, formatting, and delivering each video optimized for your social channels.
2 REELS PER MONTH WILL BE SHARED FREE OF CHARGE SHARED TO @ashleymlands and tagged on YOUR accounts FOR 3 MONTHS, A TOTAL OF 6 COMPLIMNTARY POSTS TO ACCOMPANY THE SIGNED 1 YEAR CONTRACT.
I’ve streamlined this process to keep things efficient while maintaining creative quality. When paired with regular filming, this ensures you have a steady pipeline of content ready to post — which is key to building real momentum.
Suggested Content
airbnb partnership
We’d love to know the commission rate you offer for showcasing your products in the Airbnbs.
Please note: while we don’t charge a fee for product placement, we do require a commission rate between 15%–20% on any sales generated. Each brand is also responsible for providing a waterproof printed card (in English) to be displayed with the products. This card should highlight the exclusive feature within our Airbnbs and include a QR code where guests can order the product and have it shipped to their home if they choose not to take it directly.
We ask that two separate QR codes be provided on a cardstock promotional card stock— one linked to Ashley’s affiliate storefront and one to Leah’s affiliate storefront — so we can track sales individually.
Since 90% of our guests are American, we recommend that the QR codes link to your U.S. storefront or shipping option to help with conversion.
We’d be happy to feature your products in both Leah’s original Airbnb and my original Airbnb — giving you presence in two distinct spaces. we can revisit after a couple of months to see if we want to place more products in additional properties.
Photography/Editing Examples Created by:
Ashley M Lands & Team
My Process:
SINGLE POINT OF CONTACT - YOU DEAL WITH ONE PERSON, AND WE DEAL WITH EVERYONE ELSE
*BUSINESS DEALINGS WILL BE HANDLED BY ASHLEY LANDS
CATERED EXPERIENCE - WE DISCUSS YOUR SPECIFIC NEEDS AND EXECUTE A SEAMLESS PLAN
ADJUSTABLE SERVICES - WE CAN ADD MONTHLY SERVICES TO CATER TO YOUR BUSIER TRAFFIC TIMES… Holiday offers will be sent when we know where we plan to do our ‘holiday concept shoot’ each year.
TEAM CREDIBILITY - WE ARE A WOMEN-OWNED/FAMILY-OWNED BUSINESS WITH OVER +10 YEARS OF EXPERIENCE IN THE FASHION AND STYLE SPACE. OUR TEAM IS EXPERIENCED IN WHAT WORKS, AND WE HAVE THE TOOLS TO ENGAGE READERS
Please let me know if we can answer any questions!
brand research
I wanted to provide you a bit of research from similar names in your niche and where I pulled some of the ideas from…
stories of success (tap to read their marketing timelines)
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Le Labo’s Instagram content strategy blossoms at the intersection of ritual, authenticity, and intimate storytelling: the brand eschews glossy ads and influencer theatrics, favoring instead minimalist visuals of in‑store sensory labs, hand‑blending moments, raw ingredients and personalized labels, all as quiet testimony to craftsmanship and slow luxury https://callin.io/+14NoGood™: Growth Marketing Agency+14LinkedIn+14. Every post—from the narrative anchors of City Exclusives to candid quotes re‑posted from customers and ambient corner shots—inspires user‑generated storytelling rather than top‑down messaging; the brand trusts its community to amplify its essence, turning fans into advocates simply by living the experience LinkedIn. Their visual aesthetic—clean glass bottles, typewritten labels, moody lighting—reflects their philosophy, while occasional content around ingredient sourcing, seasonal rituals (like rose harvests), or store rituals subtly convey depth without shouting Instagram+2LinkedIn+2LinkedIn+2. The result: an Instagram presence that feels lived‑in, ritualistic, and deeply human—content that invites pause, introspection, and emotional ownership, rather than consumption.
https://www.instagram.com/lelabofragrances -
Maison Francis Kurkdjian built its Instagram following from inception to over 1 million admirers by treating visual storytelling as perfumed minimalism—eschewing traditional celebrity ads in favor of authentic artistry. They launched the Maison in 2009, using subtle product‑first visuals, ingredient still‑lifes, atelier ritual, and occasional glimpses of Francis Kurkdjian and Marc Chaya guiding the creative process to evoke a narrative of sensory craft (their ethos: “marketing at the service of creativity”) glossy.co+10franciskurkdjian.com+10glossy.co+10glossy.co. Instead of paid ambassadors, celebrities such as Olivia Rodrigo and Drake discovered—and wore—Baccarat Rouge 540 organically, amplifying visibility through earned media and fragrance‑review ecosystems like Fragrantica and TikTok (the scent’s hashtag amassed hundreds of millions of views), fueling cross‑platform virality that spilled over to Instagram growth franciskurkdjian.com+4glossy.co+4newyorker.com+4. The brand strategically collaborated with niche fragrance content creators—especially through reels, image posts, and carousels with a 55 % focus on high‑engagement formats and 74 % female creators—to create genuine resonance, cultivating engagement even before reaching mainstream luxury scale upfluence.com+1newyorker.com+1. Within roughly half a decade, that elegant, community‑driven strategy propelled @maisonfranciskurkdjian past the 1 million‑follower milestone—anchored in fragrance‑first minimalism, scarcity of iconic launches like Baccarat Rouge 540, and creator‑led storytelling that felt intimate rather than manufactured.
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Byredo carved its path to Instagram prominence by leaning into poetic minimalism and atmospheric storytelling: rather than flashy campaigns, the brand built a visual world of ambient still-lifes, abstract textures, sculptural product imagery, and storytelling captions that read like tone poems—inviting users in instead of selling directly voguebusiness.com+10impacti.co+10vocal.media+10. From early on, it opted for highly curated influencer and creative collaborations, choosing stylists, editors, artists, and tastemakers whose aesthetic aligned with the brand rather than chasing follower counts impacti.co. Campaigns such as emotion‑driven bottle fractures (“it’s okay not to be okay”) made fragrance feel intimate and caring, turning launches into emotional conversation starters rather than ads vocal.media+1tribedynamics.com+1. By combining long‑term creative partnerships, selective micro-creator amplification, and compelling visual curation, Byredo gradually built trust and resonance, drawing a dedicated audience until its Instagram account amassed around 1 million followers, despite shunning mass-market visibility tactics voguebusiness.com+15impacti.co+15instagram.com+15.
https://www.instagram.com/officialbyredo -
DedCool, founded in 2016 by Carina Chaz with just $10k and a vision for clean, genderless, vegan fragrance, rose to Instagram prominence by merging minimal design with playful, utility-driven storytelling. Early cult favorites like Milk and 01 Taunt gained traction through founder-led, Instagram-first content—UGC, behind-the-scenes lab moments, and product-in-motion demos—positioning fragrance as part of everyday rituals rather than rarefied luxury. By 2020, DedCool had transitioned from a one-woman passion project to a formal company, refining its aesthetic while staying intimate and authentic on social media. The pivotal leap came in 2022 with a Sephora launch (online and 210 stores) and the introduction of functional fragrance products—Dedtergent, candles, air fresheners—which quickly became social content engines, especially on reels and TikTok. Between 2023 and 2024, viral spin-offs like Xtra Milk and Mochi Milk, plus the brand’s consistent UGC loops, cemented its reputation as a category disruptor.
Today, DedCool’s Instagram thrives on founder POV, minimalist yet meme-adjacent visuals, and constant storytelling around how scent lives in daily life—transforming a niche, indie label into a lifestyle movement with mass appeal.
@ashleymlands on Instagram
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